avgpicklesa tumblelog

We have powerful computers with big shiny screens and powerful tools for managing documents and sending messages. We have BlackBerries and iPhones. And in one respect, we’re more connected than ever before. But there’s something missing. It’s all private.  Sure we can email each other. Occasionally we even take the bold step of picking up a phone. But there’s no ambient awareness. There’s no serendipitous discovery of what a colleague is doing. There’s no wave of information that rolls instantly down the shop floor. Enterprise 2.0 is all about leaving the private office and returning to that big, open space with the wave of information rolling from one desk to the next to the next

but what is definitely true is you’ll more likely see us innovate in the areas of collaboration and information management than you’ll see us innovate in specialized business applications, which is Salesforce.com’s DNA. You’ll have a lot of customers using both platforms.

There is this false notion with some corporations that the cloud is about just infrastructure and virtualizing what you have right now and putting it up in someone’s infrastructure. There are advantages to that, but they’re not as great as when you go further up in the stack, when you start to develop code and deploy it into something like Google App Engine, where you don’t have to worry about deploying and clustering a database.